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High-speed rail × airport × anti-aircraft gun: Oceano ceramic tile upgrades three-core linkage to refresh the brand communication matrix!

Release time:2024-12-06click:1

Through land and air, move the world! In 2021, Oshennuo Ceramics launches the communication strategy of hundreds of cities and thousands of screens, and will be in high demand all year round. Under the frequency output, with the help of the three-core potential of high-speed rail, aviation, and anti-aircraft artillery, multi-dimensional visual propaganda is used to create an immersive experience space; large screens in multiple cities are aggregated to spread the ingenious living experience; multiple strategic layouts are used to drive Oceano Ceramics has become a major international brand.

Guangzhou Baiyun International Airport

Linyi North High-speed Railway Station

Chongqing Ring Expressway

Currently, Oceanno Ceramics has launched the "Oceanno" high-speed rail brand special train, starting to build dreams. Journey of Glory, and linked thousands of screens in high-speed rail hubs, international airports, and core highway sections across the country, covering more than 400 cities across the country. With the attitude of holding high the brand banner and continuing brand glory, it deeply links potential consumption power and accurately touches Reach the vast consumer market.

Branded train launched with glory
Oceano CeramicsSigning into the era of high-speed rail

In 2021, China will fully enter the era of high-speed rail economy. Backed by the country's business card of speed, high-speed rail has achieved extremely high national visibility and international recognition, with hundreds of millions of people traveling between high-speed rail stations every month. To seize the commanding heights of marketing, we must expand the high-speed rail communication matrix, take advantage of the high-speed rail development dividends, and highly cover consumer groups.

"Oshennuo" high-speed rail brand special train makes its glorious debut

Hangzhou Station

Hefei South Railway Station

Zhengzhou East Railway Station

Harbin West Railway Station

Dezhou East Station

Hohhot East Railway Station

Shijiazhuang Station

Xi'an North Railway Station

Oceano Ceramics has made great efforts to enhance brand empowerment and launched the "Oceano" named special train. Create a new milestone in brand strategy upgrade; go deep into the portals of 34 high-speed rail hubs across the country, lighting up hundreds of large LED screens; publish nearly half a hundred sets of trains, more than 70 lines, and more than 200 trains, leveraging the influence of China's speed and The tentacles use pillow towels and other media internally to create a three-dimensional elegant and luxurious experience space, and externally use high-end brand images to enhance the core city radiation groups and penetrate deep into the urban hinterland channels.

Shandong regional high-speed rail train: No. 5044

Shanxi intercity train: No. 5025

Hubei intercity train: No. 2151

Shanxi intercity train: No. 2127AF

Min-Jiangxi regional high-speed rail train: No. 1208

Lingyun’s posture and national take-off
Oceano Tile has entered the world window

As the first national gateway for international exchanges, domestic airports have the characteristics of wide radiation groups, high audience levels, and fast communication speed. Coupled with sufficient waiting time and wide-open large-screen advertisements, it is easy to achieve strong communication of hundreds of millions and reach potential consumers at close range.

Beijing Daxing International Airport

Chengdu Shuangliu International Airport

Hefei Xinqiao International Airport

Adhering to the strategic requirement of continuous efforts in high-end media, Oceano Ceramics has entered 11 provincial capitals across the country. Airports, including Beijing Daxing International Airport, Shanghai Pudong International Airport, Guangzhou Baiyun International Airport, Chengdu Shuangliu International Airport, Hangzhou Xiaoshan International Airport, Shenyang Taoxian International Airport, Xi'an Xianyang International Airport, Qingdao Jiaodong International Airport, Nanjing Lukou International Airport and Hefei Xinqiao International Airport, etc.

Guangzhou Baiyun International Airport

Shanghai Pudong International Airport

Oceano first entered the world-class airport group that ranks among the top in the country in terms of passenger throughput, helping the brand potential and word-of-mouth take off rapidly, allowing the world to witness the extraordinary Oceano brand; then it landed in the provincial capital's tens of millions of airports. Large-scale publicity in a prime location with more than 100 screens covers the huge passenger flow of business travelers across the country and even the world, allowing high-end consumers to feel the brand power of Oceano in a powerful way.

Highlights of the Times, High Victory
Oceano CeramicsRandian Core City Expressway

High posture, high image, high profile! On the highway with monotonous scenery, the anti-aircraft artillery media has undoubtedly become the visual focus of passengers. The majestic space image, the bright and bright advertising screen, and the anti-aircraft gun stand are the commanding heights of tens of millions of traffic exposure.

Guangshen Yanjiang Expressway

Sichuan Beijing-Kunming Expressway

Oshennuo Ceramics invested heavily in anti-aircraft artillery propaganda, intensively placing them on core road sections in ten cities in six provinces, including Guangdong, Guangxi, Hubei, Sichuan, Chongqing, and Yunnan, along the city Develop the lifeline, dig deep into the core of the transportation hinterland, plan to accelerate the development of brand cities, and achieve the efficient transformation of brand power and market power.

Hubei Hanyi Expressway

Chongqing Ring Expressway

Build quality with quality, achieve brand with ingenuity, and win the market with reputation. In 2021, Oceano Ceramics brand communication will enter a new era and stage, taking advantage of the "high-speed rail + airport" + Anti-aircraft gun" covers all fields, seizing the communication high ground of hundreds of billions of traffic across the country; empowering the core competitiveness of the brand to achieve simultaneous growth of self-interest and industry value; creating a "big brand strategy", increasing international reputation, and allowing "high-end ceramic tile customization" The positioning of "home" has spread throughout the north and south, becoming the choice of 20 million high-end families.

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