“Let more designers see you, get to know you, and let them know where the good things are, so as to establish links.” This is one of Owen Lai’s ideas in developing the design circle.
For Owen Lai, active actions such as participating in major exhibitions and holding design salons have firmly established a bridge between Owen Lai and designers. On November 8, the official opening of the Touch Space·Owen Lai Plain Aesthetics Museum pushed the outside world's attention to Ou Lai's space design concepts and product performance to a climax. Fans inside and outside the industry also ushered in the 2021 Sheep Meng Salon New Materials Empowerment Design Foshan Delegation.
On November 11, the 2021 Yangmeng Salon New Materials Empowering Design Foshan delegation checked in to Touch Space·Owen Lai Plain Aesthetics Museum. Owen Lai and the 2021 Yangmeng Salon New Materials Empowerment Design Foshan delegation composed of 40+ design elites from 10+ design institutions started a journey in this day of "buying hands" for ideal life and the joy of the heart. An exchange of ideas about beautiful design and the empowerment of new materials, exploring the collision of inspiration between excellent designs in multiple fields and new materials and new technologies.
01 Exploring Material × Design
Tile Design Trends 2022
The important sharing link, the first peak experience in the touch space, is carried out with the "Light and Shadow Patio" designed with the theme of "Tribute to Tadao Ando". Liang Xueqing, general manager of the Owen Lai Brand Marketing Center, said with a smile: "The Guangzhou designer group visited Owen Lai and shared for the first time in the building patio with natural light. The air was full of high-end."
Design is a matter full of ritual and high-end feeling.
With the development of science and technology, when artificial intelligence can take on more mental work, architectural design, space design, product design... As design practitioners, how should we fight against this reality?
Liang Xueqing shared "Tile Trends 2022" with on-site designer friends to discuss the problems they face and share their insights on the future of products.
"Design practitioners who can evolve to today can only become more and more professional! What goes beyond basic capabilities determines the competitiveness of products!" Liang Xueqing said: "Nowadays, designers no longer live in their own world. , but foreverOnly by being able to perceive the temperature of the world, the temperature of the user, the warmth and coldness of the space, and the fineness and expression of the material can the emotional resonance between the work and the user be achieved. ”
“As material products extend from functional value to emotional value, Ouwenlai products have been integrated into biological design, relating texture, light sensitivity, anti-slip, touch, etc. from human body somatosensory, and are committed to creating friendly and comfortable spaces for users. ."
Current trends in ceramic tile design
Cross-border reconstruction: Ceramic tiles are not nature’s transporters, but rather come from the designer’s deconstruction and reorganization of aesthetic elements
Healing space colors: The popular background color is still high-end gray, and the dark green and copper red blended into the background color are popular auxiliary colors
Humanistic handicrafts + digitalization: the combination of handmade creations and digital technology
Theme systemization: The concept of ceramic tile series with thoughts and emotions makes the product more full through extension
02Exploring ideal new materials
Improve design competitiveness
With insights into future life scenarios, in order to improve the cutting-edge competitiveness of design, Owen Lai is constantly "adding value" and promoting material product design into the cutting-edge field.
As the founder and leader of high-grade gray ceramic tiles, Owen Lai has created a set of gray scale theory for ceramic tile research and development for the creation of high-grade gray ceramic tiles, using data quantification to analyze the depth of color gray tones in design and production. Cooling and heating guide product development and manufacturing. At present, ceramic tile symbol products have been iteratively innovated to the fifth generation, continuously deepening the potential demand of consumers.
As the specifications become larger and larger, the distance between products and people becomes closer and closer. Owen Lai deeply explores the tactile dimension of products and established a "tile touch laboratory" to study the somatosensory interaction between people and materials, and transform the research results into high-end ceramic tile products to improve user comfort.
In terms of decoration trends, with the in-depth influence of mainstream styles such as modern minimalism and plain aesthetics, the high-end decoration trend has a very direct demand for the gradual large-scale ceramic tiles, and the most beautiful slate is now become a trendproduct. Owen Lai officially launched high-quality rock slab products in 2020, introduced the T-GBST precise research and development model into the design and development of high-end rock slabs, and also converted cutting-edge ceramic tile touch technology into rock slab touch technology and applied it to the R&D and manufacturing of high-quality rock slabs.
Owen Lai integrates high-quality slate products into the spatial and three-dimensional architectural structure, thinking about the design experience with three-dimensional thinking. The quality, details, and differences of products are all reflected in different design displays.
▽A good product depends on the details
03 Check in at Owen Lai Touch Space
Designers all agree
"Touch Space" is Owen Lai's latest iteration of the slate space display concept. It follows the design techniques of modern interior architecture and focuses on creatively applying geometric aesthetic structures to the space to reflect the modernity and flow of the space. At the same time, it will The slate material of Ouwenlai is applied to the blocks of each space, thereby creating a fusion relationship between people, space and materials. It also presents the Ouwenlai brand's exploration of the cutting edge competitiveness of slate materials.
Check in at Owen Lai Touch Space, and designer friends all say yes!
▽Owen Lai uses space, shape, material, color, light and shadow to form an emotional connection point with people, and feels the unique feelings that different emotional colors and materials bring to people.
After the event, the designers gave feedback that they were full of useful information and had a new understanding of Owen Lai. As the main material that makes up the space, designers are also full of praise for Owen Lai plain ceramic tiles/fine stone slabs.
"The texture is indeed much better than the ceramic tiles we usually use, and the color and light feel are very comfortable."
“In my mind, rock slabs are very thin materials with no hardness defects. After seeing your rock slabs, the fineness of the surface layer, light sensitivity, color, etc. have really subverted our conventional impression of rock slabs. ."
“The sense of space is very nice, I took a lot of photos, and I will recommend Owen Lai first for a project in the future!”
▽VisitedDuring the process, the designers also raised questions and discussed with the Overlay reception team on product design concepts, practical applications, structure and installation, etc., to communicate and create future cooperation opportunities.
▽Clocking in Owen Lai, raising the camera/mobile phone is a standard action
▽ "Stone Slab Paving Technology Explanation" session
